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Slow and socially responsible tourism by design

The final report of the Borghilenti project

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Borghilenti, a project focusing on slow tourism, social inclusion, urban regeneration and cultural revitalisation, funded through the Ministry of Culture鈥檚 鈥楢ttrattivit脿 dei Borghi鈥 call for proposals under the National Recovery and Resilience Plan (PNRR), has reached its final stages, having completed all planned works over four years. A project developed by the at the 91色情片 and the Municipality of Castelnuovo Bocca d'Adda (Lodi), that together chose to seize the opportunity presented by the national VENTO cycle route, still under construction, to plan and design a public policy for territorial regeneration within a framework of values capable of protecting the town from the potential negative effects of mass, consumer-driven and wasteful tourism.

The initiatives carried out include both tangible and intangible measures, designed to transform the town into a laboratory for local regeneration and to have a tangible impact on life in Castelnuovo Bocca d鈥橝dda.

The tangible initiatives include:

  • the renovation of Casa Peroni, in the town鈥檚 historic centre: once a building on the verge of collapse, it is now a community hostel covering around 200 square metres, furnished in accordance with the principles of the gift economy and reuse;
  • the regeneration of the public spaces in the town鈥檚 historic centre (Church forecourt 鈥 approx. 500 mq, Vicolo Peroni 鈥 approx. 450 mq, Vittorio Emanuele II square and car park 鈥 approx. 1,400 mq): these spaces have been transformed from places of passage into places of rest and meeting, for the benefit of both the residents of Castelnovo and tourists travelling along the VENTO cycle route;
  • the creation of a walking and cycling network around the town, linking up with the VENTO cycle route: a 22-kilometre route along the Gandiolo Canal, the VENTO cycle route and a number of unpaved roads connecting the river and the canal; a short 6 km route leading to the confluence of the Adda and Po rivers; and a medium-length route, approximately 10 km long, encircling the town of Castelnuovo. The signposting of these routes is still underway and will be completed by the end of June.

Furthermore, in the first two months, the hostel recorded over 200 overnight stays and welcomed 55 guests from Italy and abroad. One in three guests is a cycle tourist and one in three comes from other European countries: clear signs of an appeal that is already placing Castelnuovo Bocca d鈥橝dda on the international map of slow tourism.

Among the intangible initiatives there are:

  • the involvement of 25 young people from vulnerable backgrounds in the running of the Casa Peroni - Capanna Twin community hostel, supported by 9 youth workers; the community-based management of the hostel is the result of a co-design initiative launched in partnership with the Cooperativa Amicizia in Codogno;
  • the drafting of a conservation plan for the historic centre
  • the organisation of workshops aimed at citizens (involving around a hundred people out of a community of 1,500 inhabitants), nursery, primary and secondary school pupils (over 150 children and young people aged between 3 and 14);
  • the organisation of a festival running over three editions from 2024 onwards, which has brought over 200 guests (singers, actors, scientists, writers and storytellers) to Castelnuovo Bocca d鈥橝dda;
  • the organisation of three artist residencies, held during each of the festival鈥檚 three editions, that have left the following legacy for the community:
    • 鈥淪imbionti鈥, a mural painting created by the artist Egeon, who drew inspiration from the world of mushrooms to represent the social fabric of the Castelnuovo community; 
    • 鈥淟a cucina di Castelnuovo Bocca d鈥橝dda鈥, a video installation by Donpasta: an 鈥渆motional map鈥 of the area in which recipes, traditions and family stories become tools for expressing the town鈥檚 identity; 
    • an installation created by DEM depicting a female figure symbolically linked to water and the river: a mobile sculpture made from bamboo, straw, rope and materials gathered locally.

The results of the Borghilenti project were presented during the institutional meeting entitled 鈥淪low and socially responsible tourism: not by chance, but by design鈥, held to mark the opening of the third edition of the Borghilenti Festival.

Borghilenti has outlined a model of sustainable tourism which, by entering the town on tiptoe and drawing on the most authentic values of slowness, creates and supports opportunities for social inclusion, urban regeneration and cultural revitalisation.

Paolo Pileri, professor of Urban and Regional Planning and scientific responsible of the project

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